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For a quick view of a brand’s performance
we can provide you with a cross tabulation of category users and
non-users, frequency of use, against metro areas, province, community
size, age, language, gender, race, marital status, work status,
education, LSMs and SELs, income, home details, children, Development
Bank codes, domestic worker, shopper. brands, media consumption
behaviour and various segmentations can be added to give additional
insight into a category.
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